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Meet Ascot Privé

Our work bridges continents and sectors — blending private office support, risk and protective integration, and strategic advisory for families, principals, and their closest advisors. 

From landmark estates in London to mountain retreats in the Alps, Ascot Privé is entrusted by families and multi-national companies around the world to preserve privacy, manage complexity, and deliver solutions where discretion, foresight, and operational excellence meet.

 

Every engagement — from long-term protective program design to bespoke special projects requiring precise coordination — reflects our dedication to safeguarding clients while enabling their lives to run seamlessly. Our results are not defined by visibility, but by the trust, assurance, and continuity we provide to those we serve.

Our Story

Founded to address the unique challenges faced by families and business executives, Ascot Privé was built on decades of global operational experience — from military service and corporate protection to advising some of the world’s most discerning families.

 

Before formally launching, we invested years in research, planning, and private conversations with influential individuals, families, and executives across the globe. This deliberate process ensured that every service, protocol, and partnership was shaped by first-hand insight, proven capability, and a clear understanding of what truly matters.

 

Our vision has always been clear: to deliver strategic counsel and discreet execution that anticipate risks, protect lifestyles, and enable confident decision-making anywhere in the world. Today, operating across key hubs in New York, Dubai, and London, we serve an elite client base with precision, discretion, and an unwavering commitment.

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What We Value

Our values are the foundation of every relationship we hold and every service we deliver. They are not marketing lines — they are operational principles.

 

  • Discretion Above All – We operate quietly, protect privacy relentlessly, and let results speak for themselves.

  • Precision in Execution – Every detail matters, whether securing a residence, planning a journey, or managing a crisis.

  • Trust Through Consistency – Long-term relationships are earned through reliability, transparency, and performance.

  • Anticipation, Not Reaction – We identify risks before they materialise, ensuring our clients stay two steps ahead.

  • Client-Centric Thinking – Every solution is shaped to fit the client’s world, not the other way around.

 

These values are why UHNW families, principals, and trusted advisors choose Ascot Privé — and why they stay.

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Leadership

Founder & CEO

Glen Burton

With over two decades in high-level protective strategy and operational leadership, Glen has advised UHNW families, global executives, and high-profile principals in more than 130 countries. His career began with ten years of military service before moving into corporate advisory and discreet private client support at the highest levels.

 

Glen’s work has taken him from conflict zones and geopolitical flashpoints to boardrooms and private estates, where he has designed and led programs that safeguard continuity, mobility, and reputation. Trusted by families, advisors, and institutions alike, his approach blends strategic foresight with operational precision — ensuring environments, residences, and global movements remain secure, resilient, and discreetly managed.

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Head of Strategy & Finance

James Dale

James has over 15 years of experience building strategic relationships across private banking, luxury services, and global hospitality. He works with trusted partners to align Ascot Privé’s capabilities with the needs of families, family offices, and corporate organisations worldwide.

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Head of Private Office & Client Services

Sofia Langford

Sofia oversees private office and client services, ensuring every engagement is handled with discretion and precision. With a background in luxury client management, she is the first point of contact for our discerning clients and provides VIP oversight across all services.

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Head of Risk & Crisis Management

Peter Backman

Peter brings more than 25 years of operational and advisory experience. Having supported corporate leaders, governments, and private families across 80+ countries, he heads our risk and crisis risk management team and handles our clients risk and crisis management needs.

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Head of Signature Privé

Jessica Hale

Jessica has over 15 years of experience working with luxury brands, family offices, and private estates, specialising in discreet client engagement. She leads Signature Privé, integrating hospitality, residential, and advisory frameworks to deliver elevated VIP support. 

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